| Sega Sammy in the red! | |
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| Tweet Topic Started: Feb 8 2008, 02:13 PM (66 Views) | |
| Magneto | Feb 8 2008, 02:13 PM Post #1 |
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http://www.gamesindustry.biz/content_page.php?aid=32919 Sega Sammy is laying off 400 employees as part of cost cutting measures following further company losses. The company has already axed 110 unprofitable amusement arcades and reduced pay and bonuses for managerial staff. The latest move, says the company, is to offer voluntary redundancy to approximately 400, bringing staff levels to just above 3,000 employees. "Due to Sega failing to respond to changing business environment, the operating performance of its core businesses, including the amusement facilities business and domestic consumer business, has not been performing well," said Hajime Satomi, chairman and CEO. "As part of these measures, Sega has determined to solicit voluntary retirement of employees to reduce fixed costs and gain greater cost flexibility through optimum employment." The company has revealed losses of JPY 15.77 (USD 210 million) billion for the nine months to December, compared to a profit of JPY 49.38 billion the year previous. It also suffered an operating loss of JPY 1.53 billion (USD 14.2 million) against a profit of JPY 75.2 billion (USD 700 million) for the same period last year. Having originally forecast a full year profit of JPY 1 billion (USD 9.3 million), the company has now downgraded to a net loss of JPY 26 billion (USD 242.1 million). |
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| sharingan_Kirby | Feb 8 2008, 02:23 PM Post #2 |
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It has to do with the shitty games they're coming out with as of late So many SOnic Spin offs in 2007 |
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| meowmixmaster | Feb 8 2008, 02:41 PM Post #3 |
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Meowmixing
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No, it has to do with their bad priority decisions to Microsoft and Nintendo. This is what happens when they don't side completely with Sony. |
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| Shaheer | Feb 8 2008, 10:42 PM Post #4 |
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Blood Generation
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Nothing new here. THey projected sales numbers way too high by relying on spin off sonic games that didn't sell well. Sega needs to reinvent Sonic and make him feel special again. Kinda like what Nintendo does with Mario, a Sonic game should be released every few years making it feel more original. They need to also go back to a 2d/3d hybrid or make something similar to Sonic Adventure. |
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| Chain Gang Soldier | Feb 10 2008, 08:39 PM Post #5 |
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what the hell is Sega Sammy |
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| +_+ | Feb 11 2008, 03:14 PM Post #6 |
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Sammy bought out Sega sometime in 2006. |
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| superstylin | Feb 23 2008, 07:50 PM Post #7 |
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I loved playing Sega Genesis and it had so many great gems. Not sure what happened to them. |
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| Strider | Feb 23 2008, 09:41 PM Post #8 |
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Well when the dreamcast bombed because of Piracy, Sega lost a lot of money. So they merged with Sammy who make terrible games and now you have current sega. |
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| sharingan_Kirby | Feb 24 2008, 05:24 PM Post #9 |
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Sammy's not known too well in the States but they're pretty big in Japan. |
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