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The Snuggie vs The Slanket
Topic Started: Mar 2 2009, 12:22 PM (987 Views)
Mystical
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You may have seen the TV commercial for the Snuggie “Blanket with Sleeves” that makes you look like you’ve just taken vows of poverty and chastity. But, as many readers pointed out in my last post, the Snuggie is actually a rip-off of an earlier product called the “Slanket.”

The Slanket was created by Gary Clegg in 1998 when he was a freshman in college. The following clip shows Clegg promoting the Slanket on QVC.



(The above video was from a Style network show called The Dish, which is a lame rip-off of The Soup. My apologies.)

Maybe it is just me but looking at Gary Clegg and hearing his story puts me in mind of granola and Burning Man and bong water. On his website he wrote:

Besides creating a product to make people comfortable and warm, our life goals are not to accumulate mansions, SUV’s, expensive watches and closets just for shoes. What we want in life is to travel the world and experience all its cultures while representing humanity positively. Whether surfing in Costa Rica, snowboarding in Austria, or studying language in South America and China, we love to spread our sleeves and let them flap in the wind, giving back in the process.

So it is no wonder the Snuggie marketing department is kicking his ass!

In contrast, when I look at the Snuggie marketing efforts, I get the impression that their target customer is a Midwestern mom reading Parade magazine in the stands at her kid’s soccer game before she hurries home to cook a tuna-noodle casserole.

If you take a look at both the Slanket and the Snuggie one difference that stands out is that the Slanket actually looks like a big blanket whereas the Snuggie makes you look like you are returning from the evening vespers at your monestary—or that you have just been brainwashed into joining an apocalyptic cult.

The Slanket, however, still gives the people wearing it a strange appearance. Slanket hides your body and turns you into an amorphous blob, much like a cheap ghost costume where you just put a sheet over yourself. But this is freakier because a human head is popping out of it. Maybe the impression given is just that of a severed human head and hands. Or maybe some kind of rejected Sid & Marty Krofft character.

On the plus side, all the promotional photos of the Slanket show the people wearing it to be either sitting or recumbent on a couch. Unlike the folks at Snuggie, they never encourage people to take their lives in their hands by wearing this thing in public.

http://www.infomercial-hell.com/blog/2008/11/25/blanket-with-sleeves-grudge-match-slanket-vs-snuggie/

* :lmao: Geez and we thought this was a new invention eh SS?..Seems this concept has been around for a long time... just saw this on tv and had to post it...seems the snuggie is an all time hit..millions have been bought*
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The Mule
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Beast of Burden
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its a backwards bathrobe.....
...I knew I should have picked a higher mammal....
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StrmySummer
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Storm Goddess

hah....i've never heard of "the slanket" maybe should have thought of a "better" name for it like the snuggie....rofl

that's what i say Mule
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"Beginning now, let's play more, kiss more, love more, let's be so close that when one of us cries, the other tastes salt."
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Mystical
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Mule me and SS have an ongoing thing about these "Snuggies" I mean there is no back to them so how do they keep your back warm..just looks like a backwards robe with no tie..

Oh and the slanket wasn't the first one either LOL..guess these were invented under another name in the 1950's but Snuggie has the best profit off them :lmao: Talk about stealing ideas for profit..sheesh!
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newbloodmoon
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hospitals have been using those for years, it's just the bigger version of the hospital gown. No more crack, peaking out the back.
I do not agree with what you have to say, but I'll defend to the death your right to say it.
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The Mule
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I've seen the commercial and died laughing....
...I knew I should have picked a higher mammal....
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Mystical
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:lmao: :lmao: yeah I know Muley...I like the part of the commercial where they're all sittin on the bleachers and that poor little kid in the middle can't even put her little arms through the damn thing..."One size fits all my bippy" :lmao:
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The Mule
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Beast of Burden
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I like how they all look like monks!
...I knew I should have picked a higher mammal....
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StrmySummer
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Storm Goddess

lmao......yep, especially when they put their hands inside the arms.....too funny
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"Beginning now, let's play more, kiss more, love more, let's be so close that when one of us cries, the other tastes salt."
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The Mule
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Beast of Burden
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What about "The Bender Ball" ??? You guys seen THAT one yet?
...I knew I should have picked a higher mammal....
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